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Dec 6, 2023

Sullivan Tire Spreads Holiday Cheer in Concord, NH

In a heartwarming celebration, Sullivan Tire and Auto Service joyfully opened its 79th retail location in Concord, New Hampshire, in autumn of 2023. On December 2nd, the community of Concord and surrounding towns were warmly welcomed to the charming space on 63 Hall Street, marking a special milestone for both the company and the community. The event came complete with tons of holiday cheer, where the warmth of complimentary hot cocoa and the allure of free festive wreaths brought store visitors into the showroom on the unseasonably warm day. 




Between 11 am and 1 pm, visitors were treated to the opportunity of capturing memories with none other than Blades, the charismatic Bruins Mascot, who took to the Concord sidewalks, spreading joy to passersby with waves and smiles. 



Along with delicious treats, those who stopped by were able to enjoy holiday music and the chance to win a fabulous prize along with their free wreath! As an extra dash of excitement, guests could scan a QR code that would enter them into a sweepstakes with the grand prize being two coveted Bruins Game Tickets! Imagine the thrill of being mere steps away from the on-ice action at TD Garden, where Sullivan Tire banners proudly envelop the rink, providing an unforgettable experience! The excitement was capped with a $10 OFF coupon given out throughout the month of December!





The retail location's showroom is scheduled for renovation, commencing in 2024. This initiative aims to provide a thoroughly modernized environment, offering customers a more comfortable waiting area while their vehicles undergo service.


The upcoming renovation is a source of enthusiasm for the new location Manager, Joseph Paquette. With nine years of dedicated service to the company, Joe has invested substantial time in acquiring in-depth knowledge of the industry. He holds an associate degree in automotive technology from Manchester Community College, is a certified TIA ATS Instructor, and holds ASE certification. Outside of work, Joe engages in automotive projects at home, pursues his musical interests, and deeply values his role as a father. His entire family, radiating warmth and support, visited the retail location to extend their well-wishes for his new position during the holiday event. This cheerful display underscored to visiting customers that, at Sullivan Tire, family lies at the heart of our values. 





Sullivan Tire would like to thank ALL our customers across New England for continuing to turn to Sullivan Tire for all their automotive needs from our first retail location in 1955 to our newest location in Concord, NH!



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